What do I know? I'm just a music editor guy who sits at adesk all day posting, publishing, coordinating, editing, and writing stories.
But I think the video for Beyoncé's "1+1" missesthe point of the song.
In interviews promoting her new album "4," Beyoncésaid she wanted to make an album with songs that could be considered classics. Shedid not focus as much on creating radio singles.
"1+1" is one of those songs that was praised bycritics and fans when she performed it on the season finale of "AmericanIdol" in May, and her husband later uploaded an iPhone clip of the"Single Ladies" singer belting the hell out of the track backstage at"Idol."
The song is stripped down. The slow, grinding ballad hasbeen compared to Prince. The lyrics are about real love ("If I ain't gotnothing, I got you.").
It appears as though the video was supposed to be simple aswell.
Beyoncé sings seductively to the camera in front of a basicblack background. She reaches out to the lens. Teases her hair. Enunciates herlyrics. Tears up. Then, the arms of a faceless man embrace her. It's a perfectintimate embodiment of the song.
But noooooo, this isn't enough. Beyoncé is no basic b. Bringin the Sasha Fierce remix.
The what-would-have-been-poignant simple version is caked upwith glitter, unnecessary special effects, a waterfall, and some Lady Gaga"Born This Way" kaleidoscope action.
I quickly became distracted as I waited for David Guetta tojump out and turn this into one those of those dance tracks from KellyRowland's album.
What is this song about again?
Beyoncé, you're the queen. You don't have to be threatenedabout those coming after your crown. It's okay to take it a little easy. Youcan sing, and have every reason to be confident enough to just do so.
It's okay, really. 30 is still young.
Poll: Did Beyoncé go overboard with glitter and special effects in "1+1" video? Did you forget the message?
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