Maximum Performance

COACHELLA ’08: The Monster Festival Begins

Coachella begins tomorrow (Friday), nine years after it first took over the California desert. The festival started as a one-off event in 1999--modeled after European rockfests like Reading, Roslikde, and Glastonbury--was resurrected in 2001 as a one-day affair, and in 2002 returned with a vengeance as a weekend-long music marathon. Now it's a venerable rock 'n' roll institution that attracts music fans from all over the country and even the globe.

So as Coachella 2008 kicks off this week, what better way to reflect on the fest than by going back to where it all began: with a classic Coachella 1999 clip from first-year headliner Morrissey? That year, when the festival was held the weekend of October 9, Moz warbled "November Spawned A Monster"--but it was truly October that spawned a monster in '99, and now that the festival has expanded to three days of fun in the sun, Coachella is obviously a monster with no chance of being tamed.

Watch Morrissey in action below, and see you tomorrow in the desert. Don't forget to pack the sunblock, kids!

By the way...Coachella tickets are still available! But they're hot (literally) and going fast. Get them at http://coachella.com/tickets.

And check out the live webcast and highlights after the show exclusively in the AT&T blue room April 25-27. For more info on Coachella, click here for their official site.

OTHER FLASHBACKS:
Radiohead in 2004
White Stripes in 2003
Pixies in 2004
Red Hot Chili Peppers in 2003
Coachella Artist Videos

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