Easton Corbin (Photo: CJ Hicks)Easton Corbin is all smiles as he bounds backstage in the morning just prior to setting up soundcheck for his appearance on the 2012 Ram Jam. It's no wonder he's in a good mood--the Ram Jam is a special, exclusive event just for a select few country fans who were lucky enough to win tickets to the concert, and it's sure to be a fun show to play. However, what's really got Corbin jazzed is another aspect of his participation in the event.
When Ram Trucks launched an all-star country music series, "The Road To Ram Jam," early in the year, the concept was simple. Bring fans closer to artists they love by offering exclusive content--as well the chance to score passes to the invite-only show at the end of the year. Corbin was one of five artists selected for the Ram Jam (along with the Zac Brown Band, Kellie Pickler, Brantley Gilbert, and Billy Currington) and he was given a Ram Truck of his own to drive for a year.
He admits that "one of my favorite parts obviously was driving the truck around," but he's even happier with what will eventually become of the truck. It'll be auctioned off in early 2013, along with the other four trucks, with all proceeds going to a charity of each artist's own choice.
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