It may seem hard to believe in this era of ubiquitous commercial song placement, but when the Beatles' "Revolution" was used in a 1987 Nike ad, it caused a major uproar among Fab Four fans, who cried sellout.
Furthermore, the new ad is for the One Laptop Per Child Foundation, a charity organization that supplies solar-powered computers to the world's poorest children--so accusations of "selling out" are hardly appropriate here. It is a little disconcerting to hear Lennon's digitized voice say, "You can give a child a laptop," when laptops didn't even exist at the time of his death in 1980...but John's widow Yoko Ono granted the charity full permission to air this ad.
Sure, Yoko probably wouldn't want her husband's Scouse accent digitally recreated for, say, a Pizza Hut promo spot (sorry, Ringo). But obviously, and understandably, she believes the One Laptop Per Child Foundation is worthy of Lennon's legendary voice.
Watch the new One Laptop Per Child PSA here. It's John Lennon, and surely he would approve this message:
- Arts & Entertainment
- Ringo Starr
- Pizza Hut
- Paul McCartney