Obama campaign buttons micro-target nuns, space aliens, cat lovers and "old married folk" at a stand in the arena at the Democratic National Convention on Wednesday, Sept. 5, 2012. (Jennie Josephson/Yahoo! News)
Obama campaign buttons micro-target nuns, space aliens, cat lovers and "old married folk" at a stand in the arena at the Democratic National Convention on Wednesday, Sept. 5, 2012. (Jennie Josephson/Yahoo! News)