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'Pop' Producer BT Says Don't Judge *NSYNC On Sales Alone
07/30/2001 5:00 PM, Yahoo! Music
Gary Graff
(7/30/01, 5 p.m. ET) -- While it appears likely that *NSYNC's new album, Celebrity, will sell 2 million copies in its first week of release--the tally will be announced on Wednesday (August 1)--many are wondering if the set will top the 2.4 million debut sales posted by last year's No Strings Attached.
For a prediction, LAUNCH turned to electronic artist BT (Brian Transeau), who co-wrote and produced the album's first single, "Pop." However, BT said the focus should be on the quality of the album and its assortment of musical experiments, not on sales.
"Oh, dude, I have no clue, man," BT said. "I just think that no matter what happens, it's an absolute creative home run. I think that what they've done is so sort of punk rock it's not even funny. These guys have a lot at stake, and it's a really wise decision, like a long-run wise decision for them to make an artistic statement within the community of the fraternity of what they do, which is pop music.''
In addition to his work with *NSYNC, BT has produced two tracks for Britney Spears's next album, which is due November 6.
-- Gary Graff, Detroit
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