Chart Watch (NEW)

Week Ending April 7, 2013. Songs: Discount Helps Bruno Reach #1

Chart Watch

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Here’s an irony for you: A price reduction to 69 cents enabled Bruno Mars’ “When I Was Your Man” to bump “Thrift Shop”—a song about hunting for 99-cent bargains—out of the #1 spot on the Hot 100. Mars’ song was discounted to that price in both the iTunes and Amazon MP3 stores, which put it far below the standard $1.29 price of most current hits. This was a shameless (and effective) bid to give Mars’ hit the final push it needed to reach #1. The song sold 340K copies during the week, which represents a 45% gain over the previous week. “Thrift Shop,” which is the only song in digital history to top 300K in weekly sales nine times, sold 211K during the week, a 25% drop from the previous week.

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“When I Was Your Man” is Mars’ fifth #1 on the Hot 100. Mars has amassed his first five #1 hits faster than any male solo artist since Elvis Presley. Mars first charted on Feb. 13, 2010 as the featured artist on B.o.B’s “Nothin’ On You.” Thus, he has piled up five #1 hits in three years and two months. Presley amassed his first five #1 hits in less than a year (March 3, 1956 to Feb. 9, 1957, when “Too Much” bumped Guy Mitchell’s “Singing The Blues” out of the top spot).

Only two other artists have amassed five or more #1 hits since January 2010. Rihanna leads with seven in this young decade. Katy Perry has had six. Among male solo artists, Mars is way out front. Eminem is in second place with two #1 hits since January 2010.

(Wanna know who else has had two or more #1 hits in this decade? Adele has had three. Ke$ha, LMFAO and Maroon 5 have each had two.)

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Billboard’s Gary Trust notes that “When I Was Your Man” is only the second single in the nearly 55-year history of the Hot 100 that features only piano and vocals. It follows Adele’s “Someone Like You,” which topped the chart for five weeks in late 2011. That influential smash, which brought Adele a Grammy for Best Pop Solo Performance, featured her vocal backed by Dan Wilson’s piano. Mars’ smash, which will probably be a front-runner in the same Grammy category come February, features his vocal backed by his own piano accompaniment.

“When I Was Your Man” jumps to #1 on Hot Digital Songs. It’s Mars’ sixth #1 on that strictly sales chart. It holds at #1 for the third week on the all-format Radio Songs chart.

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Two other ballads rank in the top five on this week’s Hot 100, making this one of the most ballad-heavy top fives in years. “Just Give Me A Reason” by P!nk featuring Nate Ruess jumps from #5 to #3. It’s the highest-charting of the three singles from P!nk’s latest album, The Truth About Love. “Blow Me (One Last Kiss)” peaked at #5. “Try” reached #9. “Stay” by Rihanna featuring Mikky Ekko rebounds from #6 to #4. The song tops the 2 million mark in digital sales this week.

While “Thrift Shop” by Macklemore & Ryan Lewis featuring Wanz dips to #2 on the Hot 100, it tops Hot R&B/Hip-Hop Songs for the 13th week. That’s the longest run at #1 by a white artist since the chart originated (as Harlem Hit Parade) in October 1942. (Mariah Carey, whose “We Belong Together” logged 14 weeks at #1 on the R&B chart in 2005, is biracial. Her father was of African American and Venezuelan descent. Her mother is of white Irish descent.)

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Macklemore & Ryan Lewis has a second song in this week’s top 10: “Can’t Hold Us” (featuring Ray Dalton) leaps from #15 to #7. Macklemore & Ryan Lewis is the first duo to have two songs in the top 10 at the same time since LMFAO achieved the feat for 11 weeks in late 2011 and early 2012 with “Party Rock Anthem” and “Sexy And I Know It.”

A third song by Macklemore & Ryan Lewis, “Same Love” (featuring Mary Lambert), drops from #93 to #100 in its fourth week. (The song, which deals with the hot-button issue of gay marriage equality, enters the Alternative Songs chart at #35.)

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Florida Georgia Line’s “Cruise” re-enters the chart at #8, which is its highest ranking to date. The song previously peaked at #16. The duo performed the song on the Academy of Country Music Awards on Sunday. The duo also won two awards on the show. The song benefits from a remix featuring Nelly, which accounted for 75% of the song’s overall digital sales for the week (186K copies out of 248K total). This brings sales of “Cruise” to 2,547,000. It’s probably just a week away from becoming the best-selling by a country duo in digital history. It trails only Sugarland’s “Stuck Like Glue,” which has sold 2,618,000 copies.

“Cruise” returns to #1 on Hot Country Songs (moving up from #8 last week). This is its sixth week on top. It’s just the second song so far this decade to log six or more weeks at #1. Taylor Swift’s “We Are Never Ever Getting Back Together” held the top spot for 10 weeks. Also, “Cruise” is the first song by an ongoing duo to log six or more weeks at #1 since Brooks & Dunn’s “Ain’t Nothing ’Bout You” did it in 2001.

This marks the second time that Nelly has collaborated with a country act. “Over And Over” by Nelly featuring Tim McGraw topped Hot Digital Songs for two weeks in the fall of 2004 (and reached #3 on the Hot 100).

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Drake’s “Started From The Bottom” dips from #8 to #9, while “Feel This Moment” by Pitbull featuring Christina Aguilera dips from #9 to #10. Both songs top the 1 million mark in digital sales this week.

Here's the low-down on this week's top 10 songs.

The Top Five: Bruno Mars’ “When I Was Your Man” jumps from #2 to #1 in its 16th week on the chart. This is its ninth week in the top 10. Digital sales rank: #1 (340K)…“Thrift Shop” by Macklemore & Ryan Lewis featuring Wanz dips from #1 to #2 in its 27th week on the chart. This is its 16th week in the top 10. Digital sales rank: #4 (211K)…“Just Give Me A Reason” by P!nk featuring Nate Ruess jumps from #5 to #3 in its eighth week on the chart. This is its fourth week in the top 10. Digital sales rank: #2 (280K)… “Stay” by Rihanna featuring Mikky Ekko rebounds from #6 to #4 in its ninth week on the chart. The song has climbed as high as #3. This is its eighth week in the top 10. Digital sales rank: #5 (207K)…“Suit & Tie” by Justin Timberlake featuring Jay-Z drops from #3 to #5 in its 13th week on the chart. This is its 10th week in the top 10. Digital sales rank: #8 (145K).

The Second Five: Baauer’s “Harlem Shake” drops from #4 to #6 in its eighth week on the chart. It has been in the top 10 the entire time. Digital sales rank: #25 (73K)…“Can’t Hold Us” by Macklemore & Ryan Lewis feat. Ray Dalton jumps from #15 to #7 in its ninth week. It’s the duo’s second top 10 hit; Dalton’s first. Digital sales rank: #6 (186K)…Florida Georgia Line’s “Cruise” re-enters the chart at #8. It’s the duo’s first top 10 hit. Digital sales rank: #3 (248K)…Drake’s “Started From The Bottom” dips from #8 to #9 in its ninth week on the chart. This is its eighth week in the top 10. Digital sales rank: #15 (96K)…“Feel This Moment” by Pitbull featuring Christina Aguilera dips from #9 to #10 in its 11th week on the chart. Digital sales rank: #10 (124K).

Two songs drop out of the top 10 this week. Imagine Dragons’ “Radioactive” drops from #7 to #11. Digital sales rank: #7 (163K). “The Way” by Ariana Grande featuring Mac Miller drops from #10 to #22.

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Justin Timberlake’s “Mirrors” dips from #11 to #12 in its eighth week…Demi Lovato’s “Heart Attack” jumps from #17 to #15 in its sixth week. The song has climbed as high as #12...“I Love It” by Icona Pop featuring Charli XCX jumps from #24 to #17 in its 10th week. The song is already in the top 10 on the digital sales chart. Digital sales rank: #9 (131K).

fun.’s “Carry On” dips from #22 to #23 in its 14th week. The song seems to have been held back, rather than helped, by the success of P!nk’s “Just Give Me A Reason,” which features fun.’s Nate Ruess. “Carry On,” which has climbed as high as #20, tops the 1 million mark in digital sales this week. Will the fun. record “kick in” and become a home-run smash or is this it? Stay tuned.

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Darius Rucker’s “Wagon Wheel” jumps from #30 to #24 in its ninth week. Blake Shelton’s “Sure Be Cool If You Did” rebounds from #34 to #29 in its 13th week. The songs dip to #2 and #3, respectively, on Hot Country Songs…Shelton’s follow-up hit, “Boys ‘Round Here” (featuring Pistol Annies & Friends), jumps from #67 to #55 in its second week.

Krewella’s “Alive” jumps from #45 to #40 in its eighth week…“Highway Don’t Care” by Tim McGraw with Taylor Swift jumps from #56 to #42 in its sixth week. They performed it on the ACM awards show.

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Chris Brown’s “Fine China” is the week’s top new entry on the Hot 100 at #52. It’s the lead single from his sixth studio album, X, which is due this summer. Brown’s last album, Fortune, spawned two top 10 hits on the Hot 100, “Turn Up The Music” and “Don’t Wake Me Up.” It was Brown’s first album to do that since his first two albums, Chris Brown and Exclusive.

The Band Perry’s “Done.” vaults from #94 to #53 in its fourth week. The country group’s sophomore album, Pioneer, enters The Billboard 200 at #2 this week…“Rich As F**k” by Lil Wayne featuring 2 Chainz, jumps from #74 to #57 in its third week.

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Jonas Brothers’ “Pom Poms” is the week’s second highest new entry at #60. The brother trio first charted in February 2007 with “Year 3000.” JoBros’ fame exceeds their number of major hits. They have had just two top 10 hits: “Burnin’ Up” (#5) and “Tonight” (#8). Both came in 2008. This is the group’s first independently-released song after splitting with Hollywood Records, which is part of the Disney empire.

Brad Paisley’s “Beat This Summer” leaps from #92 to #69 in its fourth week. Paisley’s Wheelhouse is expected to enter The Billboard 200 next week at #2 or #3…One Republic’s “If I Lose Myself” jumps from #89 to #76 in its third week. The group’s previous hit, “Feel Again,” tops the 1 million mark in digital sales this week.

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“High School” by Nicki Minaj featuring Lil Wayne debuts at #83. This is from Pink Friday: Roman Reloaded—The Re-UpJake Owen’s “Anywhere With You” jumps from #95 to #87 in its third week…Jana Kramer’s “Whiskey” re-enters the chart at #94…Little Mix’s “Wings” debuts at #98. The song hit #1 on The Official U.K. chart in September.

Cee Lo Green’s “F**k You!” tops the 6 million mark in digital sales this week. It’s the 19th song to reach that threshold. The song logged four weeks at #2 in March 2011.

Hot Chelle Rae’s spirited “Tonight Tonight” tops the 3 million mark in digital sales. The song reached #7 in August 2011.

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Thompson Square’s “Are You Gonna Kiss Me Or Not” tops the 2 million mark in digital sales this week. The married couple (Keifer and Shawna Thompson) is the fourth ongoing country duo in digital history to land a 2-million-seller. The pair follows Sugarland, whose 2010 hit “Stuck Like Glue” has sold 2,618,000 copies; Florida Georgia Line, whose 2012 hit “Cruise” has sold 2,547,000; and Big & Rich, whose 2004 hit “Save A Horse (Ride A Cowboy)” has sold 2,083,000. “Are You Gonna Kiss Me Or Not” hit #1 on Hot Country Songs in April 2011.

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